XTB Expands Sports Partnership Portfolio with SSC Napoli Deal

XTB SA has entered into another sports sponsorship agreement, confirming a new partnership with SSC Napoli. The announcement comes shortly after the trading platform secured a deal with FIBA, marking its second major sports collaboration this month.

Under the agreement, XTB will serve as the Global Trading Partner of SSC Napoli for the 2025/2026 and 2026/2027 seasons. The partnership will see XTB integrated across the club’s digital channels, matchday environments, and a range of fan-focused activations and events.

The collaboration also reflects XTB’s ongoing focus on financial education. The company aims to reach football audiences who show interest in investing but may lack access to structured guidance. Through this partnership, XTB plans to promote financial awareness and encourage individuals to build long-term investment habits.

XTB Expands Sports Partnership Portfolio with SSC Napoli Deal

To mark the launch, XTB has introduced a campaign in Italy, offering a free share to new clients, including Napoli supporters. The initiative is designed to increase engagement while introducing new users to investing practically.

Omar Arnaout, CEO of XTB SA, stated that the partnership is centered on fostering an investment mindset among Napoli’s global fanbase. He noted that the objective extends beyond brand visibility, focusing instead on helping individuals make informed financial decisions and develop confidence in managing their money.

In addition to educational initiatives, XTB will roll out exclusive experiences and events tied to the partnership. These activities are going to strengthen client engagement and create a sense of community among users.

Tommaso Bianchini, General Manager – Business Area at SSC Napoli, said the agreement aligns with the club’s international growth plans. He added that the partnership will open new avenues for fan interaction through digital campaigns, matchday presence, and dedicated initiatives aimed at global audiences.

The deal highlights the continued intersection between financial services and professional sports as firms seek new ways to connect with broader audiences.

Company Overview

XTB is a globally famous online brokerage and trading firm. Established in 2002, it became a premier retail Forex and CFD services provider. Operating across numerous countries, XTB is subject to regulation by esteemed financial authorities such as the Financial Conduct Authority (FCA) in the UK and the Polish Financial Supervision Authority (KNF) in Poland. Renowned for its reliability, XTB offers exceptional customer support, an extensive range of forex and CFD options, and an exemplary trading environment. 

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